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Expanding internationally is something many companies want to do but do not know how. There are many options for international expansion and what works for one company may not necessarily work for another. In addition, just because your company is successful in its current market and country does not mean that it will be a [...]

Turning “Face-Palms” Into High-Fives Have the perfect business idea but need funding? Well, unless you know someone that’s going to just give you money, then you’re going to have to seek outside investors. But, why would they want to risk their money on your idea? That is the key question startups must answer when seeking [...]

How fitness can help your health and business In the United States, health and fitness becomes a larger focus every year. One industry that people are particularly attracted to is that of Pilates and Yoga studios. This industry represents over a $7 Billion market. People who practice Pilates and Yoga not only attend classes but [...]

SAVE THE DATE!! November 7, 2016 USA Startup Competition at the American Embassy in Paris. #StartUpForUSA Gershon Consulting, along with 10+ organizations, are coming together to hold a startup pitch competition for a prize unlike any other. Valued at over $50,000, the prize for the winning startup will provide all the necessary resources for a [...]

Shift Towards a More Health Conscious Lifestyle In the United States, the specialty food market is worth over $8 Billion. In fact, over half of the American population consumes specialty foods. The consumer market for these products ranges greatly with 60% of the consumers being between 18-44 years old. However, there is a visible change [...]

Can Emmanuel Macron Win The 2017 French Presidency? Being only 38 years old, Emmanuel Macron could become the youngest elected French President. Macron just resigned as the Minister of Economy to be able to run in the 2017 elections. It seems as though people are completely torn on whether or not they think Macron has [...]